On October 3rd, Prima Industrie Headquarters and Technology Center hosted its first “Innovation Day”, with over 160 guests from 20 different countries composed of customers and prospects, universities and research centres, and a high number of international media representatives.

During the event new laser-based, application-driven technologies for the Aerospace sector were presented and demonstrated. These unique solutions will further enlarge, particularly for welding, the application range covered by Prima Power Laserdyne products.

The Prima Industrie Group introduced also its new Prima Additive brand, dedicated to the design, production, and marketing of turnkey solutions for metal powder bed fusion and direct metal deposition technologies, as well as application support and global service.

With the new Prima Additive brand, Prima Industrie officially enters the innovative and fast-growing market of Additive Manufacturing for metal parts, which in 2017 was estimated at 7.3 billion dollars at the global level, with an average annual growth of 22% over the last years.

The new Division is becoming operative in Prima Industrie Headquarters with a group of young, highly specialized and motivated managers and engineers, which will soon have a new home, currently under construction, close to the Headquarters. The investment for this facility is close to 6 M€ and the investments for R&D innovative activities were in a large part conceived within national and European research projects.

Commenting on the event, Gianfranco Carbonato, Prima Industrie Group President stated “I’m particularly proud to introduce the first Innovation Day and to present this new brand, because it reinforces the pioneering spirit and the legacy of innovation of our Group. Back in the Seventies, we followed our vision and we entered the market of laser machines for industrial applications that was just at its beginning, and it was a winning choice. Today we are witnessing the developing of these new applications of laser to metal working and their disruptive potential. It is a fascinating new manufacturing paradigm, and we are ready to help our customers seizing these business opportunities.”

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